London Cloth Company - Bespoke Cloth for Lauren
British Micro-mill Produces a Cloth for a Lauren Waistcoat
The London Cloth Company is single-handedly bringing manufacturing back to the heart of London. We applauded loudly when we first wrote of their venture. All done without government interference or initiatives, as with all worthwhile undertakings.
Ralph Lauren is never slow in spotting an opportunity to splice a bit of British heritage to their brand. The London Cloth Company created a woollen twill on one of their antique looms for them. The twill is made from Shetland wool from yarn spinners R. Gledhill of Oldham, England and was used to create a waistcoat.
We don't have images of the cloth yet - ahem - or the waistcoat. Our people are working feverishly with their people to bring relevant photographs to you people. We'll whack them on if we get them.
LCC's adventure in small-scale manufacturing is refreshing because it shows that there are entrepreneurial alternatives to boring old technology startups. The future doesn't need to be about sitting on brightly-coloured beanbags in offices that look like nurseries dreaming up intangibles we can live without, it can be about getting hands dirty and making real things.